FOREVER US

Step into the world of Forever New, where fashion knows no boundaries. As Australia's trailblazing brand in clothing and accessories, we're taking the globe by storm with over 350+ stores and a thriving online presence. Our community is a vibrant tapestry of style enthusiasts, visionary designers, creative thinkers, and trendsetters who have propelled us from Melbourne to the world stage. With an unwavering passion for fashion, we are dedicated to creating moments that bring a radiant smile to her face.

At Forever New, our DNA is shaped by a set of core values that guide our every step:

• Think Customer
• Respect for all
• Keep it Simple
• Take Responsibility
• Act with Pace

THE PERKS WE OFFER YOU

Here at Forever New, our people are at the heart of everything we do. Forever New HO is a fast-paced retail environment rapidly expanding across the globe. By the same token, we're all about a healthy, flexible work-life balance. That's why, as part of the Forever New family, you'll enjoy plenty of exciting rewards and benefits.

• Benefit from a generous 40% employee discount, including periodic discounts for your family and friends.
• Coffee lover? Indulge in daily subsidized coffee and lunch at the café downstairs.
• Enjoy the flexibility of loyalty and birthday leave to celebrate special moments in your life.
• Receive recruitment referral incentives for bringing talented individuals to join our exceptional team.
• Take advantage of our wellbeing and environmental incentives, promoting your overall wellness and contributing to a sustainable future.
• Engage in continuous learning and development programs to enhance your skills and foster personal and professional growth.
• Be recognized for your outstanding contributions through our recognition program and service awards.
• Enjoy the convenience of subsidized car parking, ensuring a stress-free commute.
• Thrive in our vibrant head office located in Richmond, an area renowned for its energy and creativity.
• Gain exposure to a global business operating across 5 continents, expanding your horizons and providing diverse experiences

YOUR DREAM OPPORTUNITY

Are you ready to dive into the vibrant world of fashion and creativity? As our Social Media and Content Coordinator, you will be responsible for the day to day running of Forever New’s social media channels and executing the social strategy in-line with the business’ overarching objectives.

Reporting to the Marketing Manager, you will work closely with the Brand, Digital, Ecommerce and Buying teams to develop an innovative and engaging social media strategy and create compelling digital and storytelling content across platforms.

In addition to a strong understanding of fashion trends, you will also have an in-depth knowledge of social media best practices and analytic skills to evaluate the performance of our channels and make data-driven decisions.

Get excited to: 

SOCIAL MEDIA

• Plan and schedule all weekly social media activity across Forever New and Forever New Curve’s social media platforms, including Instagram, TikTok, Facebook and Pinterest.
• Curate Forever New’s social media feeds to include campaign launches, promotional activity and influencer content, ensuring all content is engaging, on-brand and optimised.
• Work closely with the Marketing Manager to develop and execute Forever New’s social media strategy to build brand awareness, drive engagement and increase conversion.
• Collaborate with the Brand, Ecommerce, Digital Marketing and Buying teams to ensure social media is aligned with other channels and driving a seamless omni-channel customer experience.
• Copywrite engaging and on brand content across all social channels.
• Maintain the social media calendar in line with Forever New’s wider marketing and commercial calendars.  
• Manage regular social media competitions, including developing concepts, writing terms and conditions, coordinating rollout across channels, organising prizes and drawing winners.
• Provide guidance and support to international social media teams. 

CONTENT CREATION

• Develop innovative social media content ideas based on trends, data and insights, key product stories and overarching marketing goals.
• Manage social media content creation from ideation to execution, including developing briefs, capturing content and editing videos.
• Attend campaign and ecommerce shoots, as well as brand and store events to capture content for social channels.
• Work with Creative Services team to brief additional video or static content required to support social channels. 

REPORTING

• Conduct and present weekly and monthly reports on Forever New’s social media performance, ensuring that insights are utilised to make data-driven decisions and optimise channel performance.
• Undertake regular competitor and social media trend analysis, using these insights to shape strategy and tactics.
• In collaboration with the Marketing and Social Assistant, moderate all user-generated content in line with Forever New’s brand and social media policy.
• Assist Customer Service team with social media community management where needed.
• Work closely with PR team to develop influencer marketing plans and create content briefs.

And so much more! 

THE SKILLS AND EXPERIENCE YOU OFFER US

• Degree in Social Media, Marketing or Public Relations.
• Two or more years of experience working in social media with fashion or beauty experience preferred.
• Experience using Sprout Social or similar social media management program.
• Proficiency in capturing and editing video and photo content.
• In-depth knowledge of social media strategies and best practices for each platform.
• Passion for social media and influencer marketing, with an understanding of social trends.
• Analytic skills, with the ability to collect and collate data to create actionable insights.
• Creative mindset to develop innovative concepts and ideas.
• Strong copywriting and copy-editing skills, with a high attention to detail.
• Strong oral and verbal communication skills.
• Excellent time management skills with the ability to multitask and work to meet deadlines.
• Proficient in Word, Excel and PowerPoint.

At Forever New our customers come from all walks of life, and so do we! We value diversity and inclusion in all forms, thus hire based on capability and performance. If you feel like your passion and skills align with the role and our company culture, apply now to join our talented team.