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Digital Marketing and CRM Specialist

Job no: 499209
Work type: FP - Full-time Permanent
Location: Richmond, VIC - Head Office
Category: Digital & Marketing

Forever Evolving

Forever New is Australia's fastest growing fashion clothing and accessories brand. With more than 300 stores and a vast online presence across the globe, we have developed a strong community of fashion-lovers, designers, innovators, experts and creatives who have taken us from Melbourne to the world.

The Opportunity

An exciting opportunity has arisen to join the team at Forever New as our Digital Marketing and CRM Specialist.  You will be responsible for overseeing the end to end execution of the digital program, encompassing paid channels, CRM, loyalty and marketplace advertising.

Key Responsibilities

  • Digital Marketing across Australia, New Zealand, Canada and International regions.
  • Conduct on-going analysis on performance of the Loyalty program to refine and optimise loyalty features and benefits.
  • Customer segment analysis and split testing of audience groupings across email and paid.
  • Marketplace advertising across both local and international market places.
  • Build out the strategy for marketplaces to drive sales and reach, while hitting ROI targets.
  • Budget management across digital marketing, partnerships, loyalty and market place budget lines.
  • On-going reporting and analysis on performance of marketing spend and ROI return on both new, existing customers as well as cost per acquisition across different customer segments.

We are looking for a new Digital Marketing Specialist to join a privately owned globally growing business who are dedicated to team collaboration and innovation.

Key Experience

  • Tertiary qualifications in a relevant field (Marketing, Digital Marketing, Communications).
  • Proven tenure and experience in a Digital Marketing role.
  • Paid search and e-mail campaign management experience.
  • Experience with Google Analytics and relevant digital platforms.
  • Enthusiastic approach – positive and proactive, ambitious and entrepreneurial.
  • Must be a team player, working closely and collaboratively with design and development teams daily.
  • Excellent written and verbal communication skills.

Company Culture & Benefits

Here at Forever New, our people are at the heart of everything we do. Forever New HQ is a fast-paced retail environment rapidly expanding across the globe. By the same token, we're all about a healthy, flexible work-life balance. That's why, as part of the Forever New family, you'll enjoy plenty of exciting rewards and benefits.

The perks:

  • Generous 40% employee discount and periodic family and friends’ discounts  
  • Loyalty and birthday leave
  • Monthly afternoon tea with an early finish Friday
  • Well being and environmental incentives
  • Learning and development programs
  • Recognition program and service awards
  • Subsidized car parking
  • Thriving head office located in Richmond
  • Exposure to a global business based across 5 continents
  • Recruitment referral incentives

Whether we’re designing our latest fashion collection, expanding into a new international market, or providing expert styling advice to our loyal customers, these are a few of the rules we live by:

  • Think Customer
  • Respect for all
  • Keep it Simple
  • Take Responsibility
  • Act with Pace

Apply now to join our talented team.


Advertised: AUS Eastern Standard Time
Applications close:

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